Toyota Prius US sales up 33 percent in December 2010

Toyota Motor Sales (TMS), U.S.A., Inc., report hybrid sales in December rose 14.2% by volume to 20,522 vehicles, up from 17,964 units in December 2009. TMS 2010 full year hybrid sales dropped 3.3% by volume to 189,147 units (from 195,545 in 2009).

The Prius mid-size gas-electric hybrid posted best-ever December sales of 15,253 units, up 33% by volume over December 2009. Prius logged 140,928 units sold for the full year, up 0.9% from 139,682 units in 2009.

Prius thus represented 75% of all TMS hybrids sold for the year; 8% of all TMS vehicles sold in the US during the year; and 14% of all TMS passenger cars sold in 2010.

Source: Toyota Motor Sales